Filmmaker Jason Russell manipulates the viewer with the bald and bold use of marketing tools. Russell taps every human emotion.
Jesse M. Unruh Institute of Politics at the University of Southern California. "That kind of penetration is the Holy Grail for political communicators."
They used:
-- Storytelling -- Social media tools -- Celebrities
Filmmaker Jason Russell manipulates the viewer with the bald and bold use of marketing tools. Russell taps every human emotion.
ReplyDeleteJesse M. Unruh Institute of Politics at the University of Southern California. "That kind of penetration is the Holy Grail for political communicators."
They used:
-- Storytelling
-- Social media tools
-- Celebrities
http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2012/03/18/ED0H1NLGDV.DTL
Can you do that?
Gail - I enjoyed the "wag the dog" and "crisis of civilization" videos. Very informative and thought-provoking.
ReplyDeletebtw, waking up to 50 degree weather when it should be in the 30's is getting very curious.
Thank you for these videos and for fighting the good fight.